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水晶2
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版主 原力183
水晶2
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数据出自EA的首席财务官兼首席运营官Blake jorgensen,而TOR的投资已超过两亿美元
The Star Wars MMO, The Old Republic, launched in 2011 behind much anticipation. The game couldn't sustain its paying player population, however, and EA dropped the mandatory subscription in favor of a free-to-play model just 11 months after release. Developer BioWare continues to support the game years after release with its new hybrid business model spread between subscriptions and a microtransaction-supported free-to-play option, and it seems that's working out.
Publisher Elctronic Arts announced on an earnings call that The Old Republic is now closing in on $1 billion in lifetime revenue. "Believe it or not, we are close to $1 billion on Star Wars: The Old Republic revenue from the start of its history," EA CFO Blake Jorgensen said. "So it's a business that just keeps on going. We like those types of businesses." |
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